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Sunday, July 17, 2016

What are Meta Tags and why we use Meta Tags?

Meta tags are textual snippets used to define the website contents.


Meta tags are used to provide the deep information about the website's content to search engines. Like any other tag, that tags do not appear on the page where used. Meta tags are added to the <head> section of HTML web page. 

There are many meta tags with different attributes used to define many different aspects. Such as content's description, keywords, author's info is defined by using the meta tags. We can say that meta tags define "data about the data" that a website or web page holds. Use of meta tags is a quite good practice to fulfill a very basic SEO phase.

In that article, we will discuss the Top 10 meta tags that must be used on any blogger/website to fulfill a basic SEO phase perfectly.

How to use Meta Tags in blogger/website?


Here is an example of meta tags:
<meta name="description" content="..."></meta>

<meta name="keywords" content="..."></meta>
<meta name="author" content="..."></meta>

In any website, meta tags can be used under <head></head> tags in HTML mode. Meta tags can be used on every single HTML page manually.
In blogger, we can set the Meta tags similarly as mentioned above.


Here are some Meta tags with Top 10 different attributes that are must be used and necessaryfor SEO aspect in real.

No.1 "Description" Meta Tag

What does it mean by Description?


The description is the short textual snippet that defines our website or a web page when it appears in search engine's search result.
In blogger, there is the default option to set the description for every single post. So go for it instead of using that tag.
The Description meta tag is below here:

<meta name="description" content="..."></meta>
  • name="": Declares the attribute/property of meta tag.
  • content="": Declares the material that exists under that attribute.

Replace your descriptive textual material with the three dots under quotation sign.
Note: Quotation signs are necessary.

How Description snippet appears on Google search result?


The material under red border is defined using meta tag of description attribute.

No.2 "Keywords" Meta Tag


The Keyword meta tag is below here:
<meta name="keyword" content="..."></meta>

Meta tag with keywords attribute is used to declare the keywords of your content. You are able to declare more than one keyword using a comma sign (,) after each, under quotation marks.

No.3 "Author" Meta Tag


Author meta is below here:
<meta name="author" content="author's name"></meta>

Claim your website's or contents' authorship by using that meta tag attribution. If you have any web author for your website, you can declare that by replacing "author" with "web_author".

No.4 "Title" Tag


That does not actually look like meta tag but it works the same. It has the great impact on SEO factor. Crawlers read the title first. If you declare the title of your content properly, it will be a quite beneficial practice.

Title tag is below here:

<title>Most relevant phrase</title>

In blogger, there is the built-in option to set the Title for every post individually.

No.5 "Robots" Meta tag

Note: Don't ever use that tag without complete understanding.

Meta tag with robots attribution is used to tell the crawlers/spiders whether you want to let them index your web page or not.

The ideal meta tag with robots attribute is here below:


<meta name="robots" content="index, follow"></meta>

"index" declaration indicates that you want to let the crawlers see your web page and "follow"declaration indicates that you want to let the crawlers index your whole web page and all the other web pages linked there.

If you don't want to permit the crawlers to index your any specific web page, use "noindex, nofollow" instead. (It will not appear in search)

In blogger, there is the default option to set the option for crawlers. Go to your blogger "Dashboard", click on "Search preferences" scroll down and choose the options under "Crawlers and Indexing" tag.

There is a meta tag specifically for Google crawlers.

<meta name="googlebot" content"... , ..."></meta>

No.6 "Copyright" Meta Tag


Copywrite meta tag is below here:
<meta name="copyright" content="owner's name"></meta>

Claim your ownership using that tag. It does not impact the SEO factor practically

No.7 "Language Meta Tag


Language meta is below here:
<meta name="language" content="english"></meta>

It is quite important to declare the natural language of the website or web page in which that isindexed every time. 

No.8 "Viewport" Meta Tag

What does it mean by "Viewport"?


Initially, the websites were designed for the Computer or bigger displays only. With the passage of time, the users started to browse the websites on tabs and cell phones. Still the websites were struck to their cultural layout with fix height and width. It was quite tough to browse the website with that sticky layout on tabs and cell phones. So that meta tag was introduced to give a portable layout to any website on tabs' or cell phones' displays.

Viewport meta tag is here below:

<meta name="viewport" content="width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1"></meta>

No.9 "Content-Type" Meta Tag


Meta tag with that attribution is used to declare the character encoding of document.
Content-Type meta tag is here below:

<meta http-equiv="Content-Type" content="text/html; charset=UTF-8"></meta>

No.10 "Generator" Meta Tag


The meta tag with generator attribute is used to specify the web builder. Declare the actual builder using which you develop a website i-e blogger developers will use the tag as defined below:
<meta name="generator" content="blogger"></meta>

"Refresh" Meta Tag (Optional)


The meta tag with that attribution is used to refresh the content after the specific time. Use it carefully because using refresh meta tag, the user losses the control on your content such as he can't stop to refresh the content.
Refresh meta tag is here below:

<meta name="refresh" content="300"></meta>

Conclusion


Use of all the meta tags defined above is a good practice. Most of the tags directly impact the SEO factor such as keywords, description, language and title.If you have any question or need any guidance, kindly contact us via support@tentoppest.com or message us directly


Meta tags are textual snippets used to define the website contents.


Meta tags are used to provide the deep information about the website's content to search engines. Like any other tag, that tags do not appear on the page where used. Meta tags are added to the <head> section of HTML web page. 

There are many meta tags with different attributes used to define many different aspects. Such as content's description, keywords, author's info is defined by using the meta tags. We can say that meta tags define "data about the data" that a website or web page holds. Use of meta tags is a quite good practice to fulfill a very basic SEO phase.

In that article, we will discuss the Top 10 meta tags that must be used on any blogger/website to fulfill a basic SEO phase perfectly.

How to use Meta Tags in blogger/website?


Here is an example of meta tags:
<meta name="description" content="..."></meta>

<meta name="keywords" content="..."></meta>
<meta name="author" content="..."></meta>

In any website, meta tags can be used under <head></head> tags in HTML mode. Meta tags can be used on every single HTML page manually.
In blogger, we can set the Meta tags similarly as mentioned above.


Here are some Meta tags with Top 10 different attributes that are must be used and necessaryfor SEO aspect in real.

No.1 "Description" Meta Tag

What does it mean by Description?


The description is the short textual snippet that defines our website or a web page when it appears in search engine's search result.
In blogger, there is the default option to set the description for every single post. So go for it instead of using that tag.
The Description meta tag is below here:

<meta name="description" content="..."></meta>
  • name="": Declares the attribute/property of meta tag.
  • content="": Declares the material that exists under that attribute.

Replace your descriptive textual material with the three dots under quotation sign.
Note: Quotation signs are necessary.

How Description snippet appears on Google search result?


The material under red border is defined using meta tag of description attribute.

No.2 "Keywords" Meta Tag


The Keyword meta tag is below here:
<meta name="keyword" content="..."></meta>

Meta tag with keywords attribute is used to declare the keywords of your content. You are able to declare more than one keyword using a comma sign (,) after each, under quotation marks.

No.3 "Author" Meta Tag


Author meta is below here:
<meta name="author" content="author's name"></meta>

Claim your website's or contents' authorship by using that meta tag attribution. If you have any web author for your website, you can declare that by replacing "author" with "web_author".

No.4 "Title" Tag


That does not actually look like meta tag but it works the same. It has the great impact on SEO factor. Crawlers read the title first. If you declare the title of your content properly, it will be a quite beneficial practice.

Title tag is below here:

<title>Most relevant phrase</title>

In blogger, there is the built-in option to set the Title for every post individually.

No.5 "Robots" Meta tag

Note: Don't ever use that tag without complete understanding.

Meta tag with robots attribution is used to tell the crawlers/spiders whether you want to let them index your web page or not.

The ideal meta tag with robots attribute is here below:


<meta name="robots" content="index, follow"></meta>

"index" declaration indicates that you want to let the crawlers see your web page and "follow"declaration indicates that you want to let the crawlers index your whole web page and all the other web pages linked there.

If you don't want to permit the crawlers to index your any specific web page, use "noindex, nofollow" instead. (It will not appear in search)

In blogger, there is the default option to set the option for crawlers. Go to your blogger "Dashboard", click on "Search preferences" scroll down and choose the options under "Crawlers and Indexing" tag.

There is a meta tag specifically for Google crawlers.

<meta name="googlebot" content"... , ..."></meta>

No.6 "Copyright" Meta Tag


Copywrite meta tag is below here:
<meta name="copyright" content="owner's name"></meta>

Claim your ownership using that tag. It does not impact the SEO factor practically

No.7 "Language Meta Tag


Language meta is below here:
<meta name="language" content="english"></meta>

It is quite important to declare the natural language of the website or web page in which that isindexed every time. 

No.8 "Viewport" Meta Tag

What does it mean by "Viewport"?


Initially, the websites were designed for the Computer or bigger displays only. With the passage of time, the users started to browse the websites on tabs and cell phones. Still the websites were struck to their cultural layout with fix height and width. It was quite tough to browse the website with that sticky layout on tabs and cell phones. So that meta tag was introduced to give a portable layout to any website on tabs' or cell phones' displays.

Viewport meta tag is here below:

<meta name="viewport" content="width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1"></meta>

No.9 "Content-Type" Meta Tag


Meta tag with that attribution is used to declare the character encoding of document.
Content-Type meta tag is here below:

<meta http-equiv="Content-Type" content="text/html; charset=UTF-8"></meta>

No.10 "Generator" Meta Tag


The meta tag with generator attribute is used to specify the web builder. Declare the actual builder using which you develop a website i-e blogger developers will use the tag as defined below:
<meta name="generator" content="blogger"></meta>

"Refresh" Meta Tag (Optional)


The meta tag with that attribution is used to refresh the content after the specific time. Use it carefully because using refresh meta tag, the user losses the control on your content such as he can't stop to refresh the content.
Refresh meta tag is here below:

<meta name="refresh" content="300"></meta>

Conclusion


Use of all the meta tags defined above is a good practice. Most of the tags directly impact the SEO factor such as keywords, description, language and title.If you have any question or need any guidance, kindly contact us via support@tentoppest.com or message us directly

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